Scenario Planning in the Aerospace Business Environment – the VIBES Approach

Farr, Richard and Bramham, Johanna and Er, Mahendrawathi and MacCarthy, Bart (2005) Scenario Planning in the Aerospace Business Environment – the VIBES Approach. In: 11th International Conference on Concurrent Enterprising, 20-22 June 2005, Munich.

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Abstract

Air transport has a considerable impact on tourism, trade and other aspects of society, and the industry that constructs and maintains aircraft is a major employer and wealth generator. Many nations have made substantial investments aimed at developing and retaining world- class aerospace design and manufacturing capabilities; if these resources are to be deployed to best effect, the aerospace industry needs a means of understanding, describing and analysing the future business environment, in order to formulate strategies that minimise risks. To address this need, the VIVACE (Value Improvement through a Virtual Aeronautical Collaborative Enterprise) programme, funded under the European Union’s 6th Framework scheme, includes a work package that addresses business case modelling for the extended enterprise. The partnership for this task includes the University of Nottingham, Rolls-Royce and Volvo Aero Corporation. Based upon research conducted within the partnership, and taking into account supplier and customer needs at various stages in the supply network and the after-market sector, this paper presents a methodology to support and promote strategic thinking in the aerospace business environment, from a broad range of perspectives.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: scenario analysis, aerospace industry
Subjects: T Technology > T Technology (General)
Divisions: Bolton Business School > Business
Depositing User: Dr Richard Farr
Date Deposited: 16 Dec 2015 12:04
Last Modified: 16 Dec 2015 12:19
URI: http://ubir.bolton.ac.uk/id/eprint/661

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