Inspiring innovation: A case study of successful business formation from an entrepreneurship module

Hyams-Ssekasi, Denis ORCID: 0000-0002-5022-1210 and Stefan, A. (2018) Inspiring innovation: A case study of successful business formation from an entrepreneurship module. Proceedings of the II International Forum on Management. Global Management: From theory to practice. Universidade do Algarve, p. 37. ISBN 978-989-8859-16-7

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The purpose of this study is to revive the business educational practices offered by one of the 1992 post-universities in the Northwest of England in relation to entrepreneurship. The motivational factor is to illuminate the entrepreneurial initiatives that lead to developing a business. Hence, consideration is given to entrepreneurship education, business ideas, skills, innovation and creativity, which requires practicing and reflecting on the learning obtained from the active participation in the study of entrepreneurship. The methodology used for this research is a case study of an entrepreneurship module that was run for a semester where undergraduate business students were given the opportunity to identify their business idea, write a business plan and execute the business. In total, 25 students took part in the study and shared their experiences of the business educational practices that were offered to them. The use of case allowed the researchers to deal with the subject in more depth. The findings show that there are more benefits in undertaking the entrepreneurship module and can helps students to develop an entrepreneurship mindset and change their pre-conceived ideas about entrepreneurship.

Item Type: Book Section
Additional Information: Paper presented at and to be published in the proceedings of International Forum on Management, Universidade Do Algarve, Campus da Penha, Faro, Portugal. 16-17 February 2018
Divisions: Institute of Management
Depositing User: Tracey Gill
Date Deposited: 07 Aug 2018 09:34
Last Modified: 07 Jun 2019 14:56

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